Iphone 12 Pro Demand Higher Than Expected Ming Chi Kuo
Kuo’s earlier predictions were that Apple will allocate 40 to 45 percent of its inventory to the iPhone 12 models (up from 15 to 20 percent). However that has changed, and Kuo is now estimating the iPhone 12 and iPhone 12 Pro Max to have 30 percent to 35 percent share each for new iPhone shipments this quarter. According to Kuo, “The iPhone 12 Pro pre-order beat our expectation because of Apple core fans’ initial preference for high-end models, the strong demand in the Chinese market, and the coming peak season demand in the US and Europe....